AI Lighthouse Series

You know that artificial intelligence offers enormous potential, but are unsure where to start? Many companies experiment with AI without generating measurable business impact. The AI Lighthouse Series from factory42 gives you direction.

In our hands-on intensive workshops, we work with your business units to identify concrete, actionable AI use cases along the customer journey – prioritised and with clear added value.

Our workshop modules: your path to an AI roadmap

Choose the right entry point for your company:

made with AI

1. 01AI Strategy & AwarenessSpecifically for decision makers (C-level & executives)

   • Goal: build a solid foundation and a shared understanding of the opportunities, limits and risks of AI.
   • Your added value: definition of strategic guardrails and identification of the areas with the highest potential.
2. 02AI Use Case DiscoveryDeveloped jointly with the business units (marketing, sales, service, operations)

   • Goal: identify 10–20+ relevant AI use cases straight from your day-to-day work.
   • Your added value: a structured overview of all use cases along the customer journey and identification of quick wins.
3. 03AI Use Case Scoring & RoadmapFrom idea to implementation

   • Goal: evaluate the identified use cases by benefit, feasibility and effort.
   • Your added value: you receive a prioritised shortlist and a clear implementation plan (roadmap) with milestones and responsibilities.

• Hands-on experience

  We bring inspiration and best practices from numerous CRM, marketing, sales and service projects.

• Proven methods

  We use interactive formats such as ideation canvas, customer journey mapping and breakout sessions.

• Focus on ROI

  We evaluate use cases by customer value, efficiency and revenue potential.

• References

  Rely on our experience from projects with clients such as SPORTFIVE, RATIONAL, Thalia and many more.

What our delighted clients say