link to Gernan website

Questions?  Contact us: +49 89 8780676-0
e.g. for industrial manufacturers and international SMEs

Key features of our industrial sector solutions

  • 360º customer overview from initial contact to outstanding invoices
  • Optimised quotations and tracking, including via partners
  • Partner management of distributors and resellers
  • Sales advice and coaching for successful introduction of CRM
  • Key account management
  • Field service management with visit reports
  • Integration in your ERP system (SAP, Navision, etc.)
  • Full financial overview with flexible reports and dashboards

Today, smooth collaboration between the internal sales department, the field service, and order processing and disposition delivers a significant competitive advantage. Not just sales, but customer support and even key accounts need to work together closely and constantly have a 360º overview of customers at their fingertips – on mobile end devices, too.

It really helps to have a uniform innovations platform you can rely on to quickly harness new functions and competitive advantages – from marketing and sales to project management, support and of course meaningful reporting. Challenges


Many of our customers face the same, typical challenges in this sector, e.g.

  • Focus on existing-customer care and key accounts
  • Innovation and knowledge management in teams
  • Collaboration between internal and external sales forces
  • Field service management using mobile end devices
  • Visit reports and follow-ups


Successful projects

We have implemented numerous end-to-end solutions in many successful projects, including

  • Introducing CRM and the relevant training and operation
  • Quotation management
  • Planning trips and visit reports
  • Forecasting incoming orders in sales
  • Project management with time and travel expense logging incl. proof of service delivered
  • Invoice generation and input to DATEV or ERP systems


Solutions and products

Salesforce CRM platform

Classic introduction of a Salesforce CRM system focusing on sales and field service management.

email marketing

Introducing email newsletters and email marketing with marketing automation and personalised communications

Salesforce CRM (ServiceCloud)

Introducing case/ticket recording, management and escalation for levels 1+2 and level 3 (development) support.

Integrating Salesforce/ERP.

Connecting an external content management system (partner portal) and SAP system for Salesforce process integration.

All products and solutions are fully integrated in the Salesforce CRM platform and are to be administered as native apps directly within Salesforce.

Salesforce1 platform so as to minimise the outlay involved. Any specific requirements are then met in Salesforce and in the apps by means of customisation and, if necessary, also programming (APEX, VisualForce).

Let’s talk – it’s more than likely we’ve encountered similar challenges before and have already applied a solution...

Sector solutions for industry

For industry and SMEs.



References for industry and SMEs


Your sector expert

Michael G. Frohn

Managing Director


Michael G. Frohn has more than 20 years’ experience in the high-tech and IT sector, for instance as the general manager of F5 Networks, in sales and product marketing at 3Com and in technical account management at what is now Dimension Data.

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