Digital transformation
Why a CRM implementation is part of digital transformation and not a pure IT project.
Webinar
How to successfully implement CRM
Digital transformation is in full swing – yet a CRM implementation is not a pure IT project. In this talk, Markus Wittig explains what conditions are needed for a successful implementation, the best approach for analysis and execution, and which mistakes to avoid.
- Digital transformation as the starting point
- Approach to analysis and execution
- Avoiding common mistakes
Recording from 29 May 2018 · Speaker: Markus Wittig (factory42) · Organiser: digital publishing report (dpr)
Contents of the talk
Prerequisites
What must be clarified before the project starts.
Approach to analysis
The best way to approach the analysis phase.
Execution and adoption
What to watch out for during execution and how to successfully drive adoption of your CRM system.
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