Author
Alexander Diegelmann
Manager Marketing Cloud Consulting, factory42
As Manager Marketing Cloud Consulting at factory42, Alexander leads the team of Marketing Cloud consulting specialists. He draws on his many years of experience in digital marketing, content management and above all the Salesforce Marketing Cloud every day, working with the specialists to achieve the best possible outcome for clients and their contacts.

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Unsere Highlights im Marketing Cloud Next Winter ‘27 Release
Was bringt das Winter ‘27 Release der Marketing Cloud Next? Unsere Top 6 Features inkl. Verfügbarkeit & Handlungsempfehlungen für Ihr Team.
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Agentic Enterprise – what belongs together finally grows together
At Dreamforce 2025, Salesforce unveiled the Agentic Enterprise: humans and AI working seamlessly together on the foundation of Agentforce360 and Data 360.
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Looking back at Salesforce Connections ’25 – the key learnings
Salesforce Connections ’25: the most important developments in marketing, commerce, and AI – including the introduction of the new “Marketing Cloud Next” platform.
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Spring ’25 Release: Salesforce Marketing Cloud Engagement
The release notes for Marketing Cloud Engagement Spring ’25 are here: a new storage dashboard, the Bulk Data Import API, interactive WhatsApp messages, and Package Manager improvements at a glance.
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6 requirements for a newsletter tool that lets you send worry-free
What makes a good newsletter tool? Here are 6 tips for choosing the right one.
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New arrival! Our first look at Marketing Cloud Growth
Salesforce introduces the new Marketing Cloud Growth for SMEs.
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Marketing Cloud summer release 2023
This year's summer release for the Salesforce Marketing Cloud really packs a punch … We took a look at the most important new features and changes even before the go-live.
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A fast start in Marketing Cloud: here's how it's done
Marketing Cloud is a versatile but also complex tool. How the onboarding succeeded for a customer with more than 200 stores — and how this can work just as quickly and efficiently for others too.
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Why marketing automation is fun
If you're battling daily business, you stand no chance of improving customer communication. Better newsletters & customer journeys with the Marketing Cloud.
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Spring has arrived - our top 3 picks from the Marketing Cloud April Release
Right on time for spring, Salesforce has once again laid some interesting eggs in the Marketing Cloud's nest. Our top 3 highlights from the April Release 2021.
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A new security building block for Marketing Cloud: multi-factor authentication
If you're an administrator in a Salesforce Marketing Cloud instance, a new message about multi-factor authentication (MFA) has been appearing for you this week
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Our highlights from the Marketing Cloud January '20 release
Our experts share their personal highlights from the Salesforce Marketing Cloud January 2020 release!
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Our highlights from the Marketing Cloud Summer 2019 release
Our experts sum up their personal highlights from the Salesforce Marketing Cloud Summer '19 release!
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Ignite the Next Stage Now! - with Our f42 Marketing Cloud Boosters
Our Content SDK feature takes the Marketing Cloud Content Builder to a whole new level! Learn more about our boosters in this article.
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