Sales Training · factory42 Academy
Prospecting & OutreachTraining
Methods and tools for winning new customers successfully
Discover the secrets of successful prospecting in our hands-on intensive training!
In sales, prospecting and outreach refer to the process of identifying and selecting defined target customers, as well as qualifying potential customers and leads for a company. This process is an essential part of the sales cycle and aims to open up new business opportunities.
Michael Frohn, founder and CEO of factory42, shows you how to optimise your prospecting strategies and use the best tools to fill your pipeline as quickly as possible and increase your sales figures.

made with AI
1
day online
4
hours of training
1
session
€349
plus VAT
Sessions
What to expect
Session 01
Understanding customer acquisition: Learn what makes prospecting successful and how to overcome its challenges.
Session 02
Effective strategies: Learn how to identify target markets, build your prospecting lists and apply well-thought-out outreach methods.
Session 03
Modern tools: Get an introduction to the best prospecting tools, including CRM systems, data enrichment tools and email automation.
Session 04
Measurement and improvement: Understand how to measure, analyse and continuously improve your customer acquisition efforts.
Audience
- Managing directors, sales directors and marketing leads in mid-sized companies
Outcomes
- After the training you will have an overview of state-of-the-art methods for winning new customers, typical success rates and realistic timeframes to first revenue.
- You will know various methodological approaches and tools, including their costs, advantages and disadvantages.
Total price
€349 (plus VAT)
- 4 hours of online training
Dates
Upcoming dates for this training. The indicator shows availability.
No dates are scheduled right now – ask for one.
Your trainers
Michael Frohn
CEO and founder
What participants say
„In a very short time, the expert trainers convey a great deal of valuable knowledge in a highly practical way. Highly recommended!“
We answer your questions about our trainings